Cookie policy
We use cookies to provide website functionality, to analyze site usage, the content you visit and how you use it. Only necessary cookies will be stored by default, and by clicking “Accept”, you agree to the storage of all cookies on your device.
You may obtain more information and withdraw or change your consent at any time by clicking on “Preferences” or by visiting our cookie preferences link available on the site.
Strictly necessary cookies
| Cookie | Expiry | Domain | Company | Purpose |
|---|---|---|---|---|
| _cfuvid | session | pitchtothepatient. |
Cloudflare, Inc. | Set by our security/CDN provider to distinguish real visitors from bots. Stores no personal data and is not used for tracking. |
The strictly necessary cookies help make a website usable by enabling basic functions like page navigation and access to secure areas of the website. These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences or logging in. You may be able to decline these cookies through your browser, but necessary parts of the site will not then work. These cookies do not store any personally identifiable information.
Performance and operational cookies
| Cookie | Expiry | Domain | Company | Purpose |
|---|---|---|---|---|
| _ga | 2 years | pitchtothepatient. |
Google Analytics, Google LLC | A unique identifier given to each browser to track user interactions with the website. |
| _ga_VZD064Z47Q | 2 years | pitchtothepatient. |
Google Analytics, Google LLC | A unique identifier given to each browser to track user interactions with the website. |
These cookies allow us to count visits and traffic sources, perform customer surveys and other web analytics, so we can measure and improve the performance of our site. They help us know which pages are the most and least popular and see how visitors move around the site. The information these cookies collect is aggregated and, in some instances, limited identifiable data may be collected.
Functional and marketing cookies (HubSpot) – TBC
| Cookie | Expiry | Domain | Company | Purpose |
|---|---|---|---|---|
| hubspotutk | 6 months | pitchtothepatient. |
HubSpot, Inc. | Keeps track of a visitor’s identity and is passed to HubSpot on form submission to de-duplicate contacts. |
| __hstc | 6 months | pitchtothepatient. |
HubSpot, Inc. | The main HubSpot tracking cookie: domain, visitor identifier, first visit, previous visit, current visit and visit count. |
| __hssc | 30 minutes | pitchtothepatient. |
HubSpot, Inc. | Keeps track of sessions and whether HubSpot should increment the visit count in __hstc. |
| __hssrc | session | pitchtothepatient. |
HubSpot, Inc. | Set whenever HubSpot changes the session cookie; used to tell whether the visitor has restarted their browser. |
These cookies are set by the HubSpot script that powers our sign-up form. They are only set if you accept marketing cookies. [Placeholder: confirm with the build team which HubSpot cookies the embed actually sets, or whether the form can be loaded without tracking.]
Last updated: 30.09.2026